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Mahiram Media Inc. (“Mahiram” or “we”) operates
Mahiram.com. This Privacy Policy describes Mahiram’s
use and sharing of personally identifiable
information (“PII” such as your full name, e-mail
address, mailing address, telephone number, or
credit card number) as well as data that can, under
certain circumstances, indirectly leads to PII
(“Related Data”) that Members voluntarily provide to
Mahiram when they register. The Term “User” refers
to a Visitor or a Member. This Privacy Policy
applies to the services offered by Mahiram,
including any Mahiram branded URL (the “Mahiram
Website”), the Mahiram instant messaging service,
the Mahiram application developer service and other
features (for example, music and video embedded
players), Mahiram mobile services, and any other
features, content, or applications offered from time
to time by Mahiram in connection with the Mahiram
Website (collectively, the “Mahiram Services”).
The Mahiram Services are hosted in Canada. If you
are located outside the Canada, you expressly agree
that PII and Related Data will be transferred to
Canada for the purposes set out in this Privacy
Policy as a result of your using the Mahiram
Services.
The Mahiram Website is a general audience site and
does not knowingly collect PII or Related Data from
children under 13 years of age.
From time to time Mahiram may modify this Privacy
Policy to reflect industry initiatives or changes in
the law, our PII or Related Data collection and use
practices, the features of the Mahiram Services, or
technology, and such modifications shall be
effective upon posting by Mahiram on the Mahiram
Website. Your continued use of the Mahiram Services
after Mahiram posts a revised Privacy Policy
signifies your acceptance of the revised Privacy
Policy. It is therefore important that you review
this Privacy Policy regularly to ensure you are
updated as to any changes. If Mahiram materially
changes its practices regarding collection or use of
your PII or Related Data, your PII and Related Data
will continue to be governed by the Privacy Policy
under which it was collected unless you have been
provided notice of, and have not objected to, the
change.
COLLECTION AND SUBMISSION OF PII AND NON-PII ON
MAHIRAM
General:
Mahiram collects your e-mail address, first
and last name, postal code, gender, and date of
birth from you in order to register you as a Member
(“Registration Data”). Mahiram cannot register you
as a Member without this information. All other
information you provide during the Mahiram
registration or that you post on the Mahiram website
is voluntary. Mahiram may also collect PII from you
if you choose to participate in Mahiram Services
activities like sweepstakes, contests, and surveys,
because you want us to furnish you with products,
services, newsletters, or information, or in
connection with content or suggestions you submit to
Mahiram for review.
In addition, Mahiram collects other Related Data and
non-PII including IP address, aggregate user data,
and browser type. This data is used to manage and
improve the Mahiram Services, track usage, and for
security purposes.
Mahiram Members may also choose to provide or store
non-PII information and Related Data in their
profiles, including but not limited to date of
birth, interests, hobbies, lifestyle choices, groups
with whom they are affiliated (schools, companies),
videos and/or pictures, private messages, bulletins
or personal statements (collectively “Profile
Information”). The Profile Information in a Member’s
profile is provided at his or her sole discretion.
Please be aware that your Profile Information, as
well as any information posted to any public forum,
can be accessed by the public. Profile Information
located on private profiles can be accessed by
Mahiram at all times and, in limited cases, by
certain third parties authorized by Mahiram for
purposes of ensuring compliance with Mahiram’s Terms
of Use.
Mahiram Members can change their Registration Data
and Profile Information at any time and can control
how Visitors, other Members and Mahiram communicate
with them by controlling their account settings,
available within the “Edit Profile” portion of their
Mahiram profile. (Link to Privacy Settings).
Mahiram determines the purposes of collection, use
and disclosure of the Registration Data you provide
and, as such, is considered the data controller of
this information. Because the Member, not Mahiram,
determines the purposes for which Profile
Information is collected, used and disclosed,
Mahiram is not the data controller of Profile
Information that Members provide on their profile.
Cookies:
Cookies are small bits of information that
Mahiram places on your computer. Mahiram uses
cookies to identify your Internet browser, store
Users’ preferences, and determine whether you have
installed the enabling software needed to access
certain material on the Mahiram Services. Data in
cookies may be read to authenticate user sessions or
provide services.
Third party advertisements displayed on Mahiram
Services may also contain cookies set by Internet
advertising companies or advertisers (known as
“third party cookies”). Mahiram does not control
these third party cookies and Users of the Mahiram
Services should check the privacy policy of the
Internet advertising company or advertiser to see
whether and how it uses cookies. See the “Notice”
section below for more information on customized
advertising on Mahiram. A pixel tag is a tiny image
inserted in a webpage and used to record the number
and types of views for that page. Mahiram may allow
third party pixel tags to be present on Mahiram
Services for purposes of advertising, providing
services or data and statistics collection.
You can program your computer to warn you each time
a cookie is being sent, block third party cookies or
block all cookies. However, by blocking all cookies
you may not have access to certain features on the
Mahiram Services.
NOTICE: MAHIRAM WILL PROVIDE YOU WITH NOTICE ABOUT
ITS PII COLLECTION PRACTICES
When you voluntarily provide PII to Mahiram, we will
make sure you are informed about who is collecting
the information, how and why the information is
being collected and the types of uses Mahiram will
make of the information to the extent it is being
used in a manner that differs from what is allowed
pursuant to this Privacy Policy.
At the time you provide your PII, Mahiram will
notify you of your options regarding our use of your
PII (See “Choice” below). Except as described in
this Privacy Policy, Mahiram will not share your PII
with third parties (excluding those set out in this
Privacy Policy) unless you have given Mahiram
permission to do so (See “Use” below).
Mahiram Services may be linked to Internet sites
operated by other companies. Mahiram Services may
also carry advertisements from other companies.
Mahiram may transfer Related Data such as IP
addresses to certain advertising partners located in
your country of residence or abroad. Mahiram is not
responsible for the privacy practices of websites or
other services operated by third parties that are
linked to or integrated with the Mahiram Services or
for the privacy practices of third party Internet
advertising companies. Once you leave Mahiram
Services via such a link, access a third party
application (such as widgets) or click on an
advertisement, you should check the applicable
privacy policy of the third party or advertiser site
to determine, among other things, how they will
handle any PII they collect from you.
Mahiram Services may also be linked to sites
operated by companies affiliated with Mahiram (i.e.,
that are part of Mahiram Media Inc. and/or DC
NetCast Media Group Inc.: “Affiliated Companies”).
Users who visit those Affiliated Company sites
should still refer to their separate privacy
policies and practices, which may differ in some
respects from this Privacy Policy.
Mahiram may use cookies and similar tools to
customize the content and advertising you receive
based on the Profile Information you have provided.
Profile Information you provide in structured
profile fields or questions (multiple choice
questions like “Marital Status,” “Education” and
“Children”) (“Structured Profile Information”),
information you add to open-ended profile fields and
questions (essay questions like “About Me,”
“Interests” and “Movies”) (“Non-Structured Profile
Information”) and other non-PII and Related Data
about you may also be used to customize the online
ads you encounter to those we believe are aligned
with your interests. For example, based on your
music interests we might display an advertisement to
make sure you are advised when your favorite band is
coming to town. The information used for this
feature does not provide your PII or identify you as
an individual to third parties, but will involve the
processing of certain Related Data such as IP
addresses.
Some of the advertisements that appear on Mahiram
Services may also be delivered to you by third party
Internet advertising companies. These companies
utilize certain technologies to deliver
advertisements and marketing messages and to collect
non-PII information and Related Data about your
visit to or use of Mahiram Services, including
information about the ads they display, via a cookie
placed on your computer that reads your IP address.
To opt out of information collection by these
companies, or to obtain information about the
technologies they use or their own privacy policies,
please visit:
http://www.networkadvertising.org/managing/opt_out.asp
Third party applications (such as widgets) created
by third party developers may also be available on
the Mahiram Services. Third party applications are
small bits of software, often with interactivity,
that can be installed into Members’ profiles or
shared with other Users. However, Mahiram does not
control the third party developers, and cannot
dictate their actions. When a Member engages a third
party application, that Member is interacting with
the third party developer, not with Mahiram. Mahiram
encourages Members not to provide PII to the third
party’s application unless the Member knows the
party with whom it is interacting.
Mahiram and certain copyright holders have signed an
agreement pursuant to which copyright holders may
utilize Mahiram’s Rights Management Tools
(collectively, the “Tool”) to automatically block
the upload of audio and audiovisual content for
which the copyright holder has supplied content
identifiers in the required format. In addition,
from time to time, Mahiram may use the Tool to
examine information (including Profile Information
located on private profiles) to detect the presence
of content that matches content for which copyright
holders have supplied content identifiers. If the
Tool blocks the upload of such content, and/or
otherwise removes content already uploaded to the
Mahiram Website, the Member will receive a notice
and may have an opportunity respond to the notice
through a counter-notice. Copyright holders may have
access to certain Related Data and Profile
Information when they operate the Tool, but will not
have access to any PII unless the Member expressly
consents to providing PII to the copyright holder in
the context of a counter-notice.
CHOICE: MAHIRAM WILL
PROVIDE YOU WITH CHOICES ABOUT THE USE OF YOUR PII
Except as described in this Privacy Policy,
Mahiram will get your permission before we use the
PII you provide to us in a way that is inconsistent
with the purpose for which it was submitted or share
your PII with third parties that are not affiliated
with Mahiram.
USE: MAHIRAM'S USE OF
PII
Mahiram will only use the PII you provide
under this Privacy Policy in a manner that is
consistent with this Privacy Policy. If Mahiram
obtains PII from a third party, such as a business
partner, our use of that information is also
governed by this Privacy Policy.
In order to locate other Mahiram Members that you
may already know in the physical world, Mahiram
allows Users to search for Members using
Registration Data (i.e., full name or e-mail
address). Mahiram also allows Users to browse for
certain Profile Information in order to help connect
with Members (i.e., schools and/or companies where
Users may have attended or worked). Mahiram may also
enable Members to publicly display some Registration
Data as an element of their Profile Information if
they choose to do so via a profile setting under
“Edit Profile.” Search engines may index the portion
of a Member’s profile (including the Profile
Information it contains) that is publicly displayed.
If you have consented to receive promotional
materials (e.g., newsletters) or notifications from
Mahiram, Mahiram may periodically use your e-mail
address to send you such materials related to the
Mahiram Services, as applicable. If you want to stop
receiving such materials from Mahiram, you can
change your profile settings under “Account
Settings,” or follow the unsubscribe instructions at
the bottom of each e-mail.
Mahiram employees, agents and contractors must have
a business reason to obtain access to your PII and
Related Data. Mahiram may share your PII and Related
Data with those who help us manage or provide
Mahiram Services’ information activities (for
example., message board administration, order
fulfillment, statistical analyses, data processing),
or with outside contractors, agents or sponsors who
help us with the administration, judging and prize
fulfillment aspects of contests, promotions and
sweepstakes. These outside contractors, agents or
sponsors may temporarily store some information on
their servers, but they may only use your PII to
provide Mahiram with a specific service and not for
any other purpose.
Mahiram may also provide your PII to a third party
in those instances where you have chosen to receive
certain information and have been notified that the
fulfillment of such a request requires the sharing
of your PII. Mahiram also may share your PII with
Affiliated Companies if it has a business reason to
do so.
As described in “Notice” above, Mahiram may
customize the advertising and marketing messages you
receive on the Mahiram Website, or may work with
outside companies to do so. Your Related Data,
non-PII and/or Profile Information may be shared
with these companies so this customization can be
accomplished. Mahiram prohibits these companies from
sharing your Related Data, non-PII and/or Profile
Information with any third party or from using it
for any other purpose. Anonymous click stream,
number of page views calculated by pixel tags, and
aggregated demographic information may also be
shared with Mahiram’s advertisers and business
partners.
There may be instances when Mahiram may access or
disclose PII, Related Data, Profile Information or
non-PII without providing you a choice in order to:
(i) protect or defend the legal rights or property
of Mahiram, our Affiliated Companies or their
employees, agents and contractors (including
enforcement of our agreements); (ii) protect the
safety and security of Users of the Mahiram Services
or members of the public including acting in urgent
circumstances; (iii) protect against fraud or for
risk management purposes; or (iv) comply with the
law or legal process. In addition, if Mahiram sells
all or part of its business or makes a sale or
transfer of all or a material part of its assets or
is otherwise involved in a merger or transfer of all
or a material part of its business, Mahiram may
transfer your PII to the party or parties involved
in the transaction as part of that transaction.
When a Member chooses to post Profile Information
that will be publicly disclosed, that Member is
responsible for ensuring that such information
conforms to all local data protection laws. Mahiram
is not responsible under any data protection laws
for Member posted information.
SECURITY: MAHIRAM
PROTECTS THE SECURITY OF PII
Mahiram uses commercially reasonable
administrative, technical, personnel and physical
measures to safeguard PII and credit card
information in its possession against loss, theft
and unauthorized use, disclosure or modification. In
addition, Mahiram uses reasonable methods to make
sure that PII is accurate, up-to-date and
appropriately complete.
ACCESS, REMEDIES AND
COMPLIANCE: HOW TO ACCESS, CORRECT OR CHANGE YOUR
PREFERENCES REGARDING YOUR PII AND HOW TO CONTACT
MAHIRAM ABOUT PRIVACY CONCERNS
Whenever possible, Mahiram Members may review the
Registration Data we maintain about them in our
records. We will take reasonable steps to correct
any PII a Member informs us is incorrect. If you are
a Member, you can view and change your Registration
Data, Member preferences and Profile Information by
logging into your account and accessing features
such as “Edit Profile” and “Account Settings.”
If you ask Mahiram to stop using your PII, Mahiram
will honour that request while retaining any record
of your PII that is necessary to comply with
applicable federal, provincial or local laws.
If you would like to communicate with us about this
Privacy Policy or Mahiram’s collection and use of
your PII please contact Mahiram at:
Email:
privacy@mahiram.com
Mail:
787 Annette St.
Toronto, Ontario, Canada
M6S 2E4
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